New License Issued for Valley View Business

By Toms Collins | 2026-03-19

Cerritos, CA – The California Department of Alcoholic Beverage Control (ABC) recently issued a new business license to Hitejinro America, located at 17211 Valley View Avenue in Cerritos. The license, effective March 19, 2026, grants the business the authority to operate as a Distilled Spirits Manufacturer’s Agent.

The business, registered under JINRO AMERICA INC, operates within the 5545.11 Census Tract of Los Angeles County. The application process involved a detailed review by the ABC, confirming the business’s operational scope and adherence to state regulations.

The license encompasses two distinct license types: one for a Distilled Spirits Manufacturer’s Agent and another for a Distilled Spirits Importer. Both licenses share a 12-month term, with an expiration date of February 28, 2027.

The business is led by Song Mincheol, who serves as President, Director, and Chief Executive Officer, alongside Director Jang Inseup, who also holds the positions of Treasurer and Chief Financial Officer. Director Sim Jinsoo serves as Secretary/Assistant Secretary. The company is a subsidiary of Hite Jinro Co Ltd.

The ABC’s review revealed no operating restrictions, disciplinary action, or disciplinary history associated with the business. Furthermore, there are currently no active holds or escrows associated with the license.

The ABC continues to monitor all licensed businesses within the state to ensure compliance with alcohol regulations.

17211 Valley View Ave, Cerritos, CA, 90703

Map: Hitejinro America, 17211 Valley View Ave, Cerritos, Ca 90703