New License Issued for Hotel Z on Sixth Avenue

By Toms Collins | 2026-03-17

San Diego, CA – The California Department of Alcoholic Beverage Control (ABC) recently issued a temporary license for a new establishment, Hotel Z, located at 521 Sixth Avenue in the heart of San Diego’s business district. The license, issued on March 17, 2026, marks the beginning of operations for the business.

The Sixth Avenue location is situated within a bustling area of the city, characterized by a mix of historic brick buildings and more modern commercial structures. The street itself is a key thoroughfare, experiencing a steady flow of pedestrian and vehicular traffic, particularly during peak business hours. The surrounding area is home to a variety of businesses, ranging from established professional offices to smaller retail shops.

The application for the license was submitted by 521 Sixth Concessions, LLC, with Taylor Frank Jacobs serving as the manager and a managing member of the company. The license type is designated as “On-Sale General Eating Place,” and is currently listed as “Temporarily Unclassified,” meaning the ABC will conduct a further review and classification of the business later.

The ABC requires all establishments serving alcohol to hold a valid license, and this new license for Hotel Z represents a significant step in the business’s ability to operate legally within the city.

521 Sixth Concessions, LLC 521 Sixth Ave San Diego, CA, 92101

Map: Hotel Z, 521 Sixth Ave, San Diego, Ca 92101